BEAVERBROOK (Max Aitken, 1879-1964, Newspaper Proprietor & Statesman, from 1917 1st Baron)

Typed Letter Signed to Herbert S. Gunn, 1903-1962, editor of the Daily Sketch, 1953-1959, sending "very many thanks for the notes about my birthday party and me in the 'DAILY SKETCH' " which "is improving every day. I hope you won't give the 'DAILY EXPRESS' much pain", 1 side 4to., Cherkley, Leatherhead, Surrey, 28th May filing hole in blank corner

Bert Gunn was the first northern editor of Beaverbrook's Daily Express, and then came down to London. He coined the headline about Hitler "It's that man again !", taken up by Tommy Handley. Beaverbrook moved him to the Standard in 1944. A fundamental clash began to emerge - Gunn wanted a popular paper, Beaverbrook something for the City and West End, and in 1952 Gunn resigned. He moved to Rothermere's Daily Sketch the next year, where he doubled its circulation.

Item Date:  1955

Stock No:  52757      £45

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